Amory Lovins's latest book is Reinventing Fire: Bold Business Solutions for the New Energy Era.

Amory Lovins

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Amory Lovins is the co-founder and chief scientist at Rocky Mountain Institute. He is among the world’s leading authorities on energy — especially its efficient use and sustainable supply. He has written numerous books including his latest, Reinventing Fire. Lovins, who studied at Harvard and Oxford, was named to the TIME 100 in 2009.

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