Karen Hughes and Mark Penn

Karen Hughes and Mark Penn

Hughes is the Global Vice Chair of the public relations firm Burson-Marsteller. She was the director of George W. Bush's campaign for governor of Texas and also served as counselor to President Bush from 2001 to 2002. She managed the White House Offices of Communications, Media Affairs, Speechwriting and Press Secretary. She is a past executive director of the Republican Party of Texas and a former television news reporter. Hughes is the author of Ten Minutes from Normal, a memoir of her experiences working with President Bush. Penn is the worldwide CEO of Burson-Marsteller, CEO of the polling firm Penn, Schoen and Berland Associates, and author of Microtrends: The Small Forces Behind Tomorrow’s Big Changes. Penn has consulted for more than 25 leaders in the U.S., Asia, Latin America and Europe and served as chief adviser to President Bill Clinton in the 1996 presidential election and to Hillary Rodham Clinton through her Senate and presidential races.
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Will Events in China Have Any Lasting Impact on Obama?

U.S. Embassy Beijing Press / Getty Images)

Penn: Going after the Obama administration over its handling of the Chinese dissident Chen Guangcheng, as the Romney campaign recently did, was a mistake. The far more sensible path when a sensitive diplomatic maneuver is underway is to sit tight and root for America to succeed. As a rule, you never step into an ongoing matter [...]

Obama v. Romney: Who Will Win the Economy and How?

Left; Rainier Ehrhardt / Getty Images: Michael Francis McElroy / Getty Images

Penn: It’s déjà vu all over again. Just about every election since 1932 has been about the economy, and the 2012 race is no exception. According to a recent Gallup poll, when asked to name off the top of their minds the most important problem facing this country today, 72% of Americans named an economic [...]

What Are the Best Next Steps for Romney and Obama?

Left; Jim Watson / AFP / Getty Images: Carolyn Kaster / AP

Penn: President Barack Obama has some key advantages that he should press in the battle against Mitt Romney, the likely Republican nominee. First, a gender gap is emerging with Obama leading by as many as 19 points on women’s issues in some polls and holding on to this advantage may be the key to victory. The Republican [...]

How Will the Supreme Court’s Decision on Health Care Affect The Election?

Pete Marovich / Zuma

Penn: Overturning the healthcare law would be a drastic curtailing of Congressional power that will set off a political firestorm that won’t be good for the Court or the body politic. The Court would in essence be saying that universal healthcare will either have to be provided to everyone at no charge or that requiring people [...]

Why Are Obama’s Numbers Falling?

President Barack Obama pauses while speaking in the Rose Garden of the White House in Washington on March 13, 2012

Penn: The sobering numbers coming from the polls the past few days show that to win re-election, President Obama must do more than simply ask for another four years to let his policies work. He has to make a major leap into the center to deal with the volatility coming from the record number of independent [...]

How Does Michigan Affect the Lead Up to Super Tuesday?

Justin Sullivan / Getty Images

Penn: Several weeks ago I thanked Newt Gingrich, and today I would like to thank Rick Santorum. Whoever emerges from the GOP fight now between Santorum and Mitt Romney will be badly damaged going into the general election season, which gets shorter and shorter every day. Santorum’s rhetoric and robo-calls in the fight for Michigan [...]

How Is Obama Faring Against a Republican Challenge?

Jewel Samad / AFP / Getty Images

Penn: What Republican challenge? While the Democrats had a long primary process in 2008, both Hillary Clinton and Barack Obama emerged from that contest as credible presidential possibilities; in this case, the Republican contenders are being diminished, not enhanced, by the bloody contest. And unemployment is down, the Dow is up and President Obama is [...]

Has Newt’s Challenge Hurt Romney or Made Him Stronger?

Craig Lassig / Reuters

Penn: Newt Gingrich has been a great candidate in the way that the Titanic was a great ship. It has been very attractive to board, but we know where it’s headed. Of course Gingrich believes he is unsinkable, and, for that, Democrats must be very grateful. So thank you Gingrich for running a negative ad [...]

What Does the Turn South Mean for Republicans?

Richard Ellis / Getty Images

Penn: Mitt Romney’s victory in New Hampshire means that South Carolina is his chance to seal the deal. If he fails, it will turn the Republican nominating process back into chaos. If he succeeds, then it will effectively be over. Romney’s 49% showing with registered Republicans in New Hampshire suggests that he is likely to be [...]

How Much Could Change in the Race Next Year?

Penn: If there is one thing that has been true about every pundit’s prediction so far about 2011, it’s that it’s been wrong. Just as the stock market has gyrated erratically, so also the political marketplace has faced much the same kind of uncertainty and instability. Let’s look at the last few months: Obama is looking better, [...]

Can Republicans Learn to Love Mitt Romney?

Hughes: Absolutely. If we’ve learned nothing else during this tumultuous Republican primary season, it’s that many of the most conservative Republican primary voters are exceptionally good at falling in love. They’ve done so again and again, first flirting with Michele Bachmann, then embracing Governor Rick Perry, then throwing themselves at businessman Herman Cain. The darling [...]

Is There Anything Left in Politics to Be Thankful For?

Penn: There is one thing that all Democrats and possibly the country can be thankful for — the Republican presidential primary field. It’s the gift that keeps on giving. So I am thankful for: Herman Cain’s foreign policy knowledge because it makes us all feel better about our own. Rick Perry, for helping to teach our [...]

Can the Republican Candidates Recover From Their Recent Implosion?

Richard Brian / Reuters

Penn: Republican presidential candidates are daily violating President Reagan’s 11th Commandment — Thou shalt not speak ill of any fellow Republicans. From debate finger-pointing to smear campaigns, infighting among GOP presidential hopefuls is heightening as we head into the primary season and it doesn’t bode well for the Republican Party. Far and away, the American people [...]

Will the Iraq Withdrawal Impact the Election?

Brendan Smialowski / Bloomberg / Getty Images

Penn: From Bin Laden to Gaddafi, Obama has shown he can answer the 3 a.m. call, displaying commitment, confidence and the will to define a tough military situation and act strategically. His recent announcement to withdraw troops from Iraq by the end of 2011 solidifies his position as a strong Commander in Chief who is [...]

How Much Trouble Is Obama Really In?

Saul Loeb / AFP / Getty Images

Penn: Obama is resilient. He proved in 2008 that he knows how to size up a tough spot and come out swinging. This time around he is facing another rough patch, only now he has to come out swinging for the swing voter. Obama has to distance himself from the Republican right by occupying the center [...]